What is an advertiser?

An advertiser, known as advertiser and as well as merchant, operates one or more presentation websites or electronic stores.

The advertiser runs an affiliation program through which he provides the affiliates a series of tools to promote his products or services. He also establishes a commission or payment formula for each action he wants performed. The affiliates publish the promotional tools, provided by advertisers or created by them, on their websites or they include them in e-mail campaigns and search listings. When a user directed to the advertiser’s website by the affiliate carries out the action set by the advertiser, the latter pays the affiliate a commission.

affiliate programs in 2Performant

On the 2Performant homepage you can browse through the active affiliate programs.

elefant.md affiliate program in 2Performant

Here is an example of an affiliate program.

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TOTAL CLICKS

237,473,433

TOTAL SALES

2,373,571

TOTAL SALES AMOUNT

€86,109,212

AFFILIATES NUMBER

52,931

PROGRAMS NUMBER

524