Every Friday we publish exclusive data about the main categories on the platform and how they performed in the current week (Monday-Thursday). Use it as a benchmark against your performance.
📉 Top categories by number of sales and main KPIs this week (Monday – Thursday)
CR = Conversion Rate
AOV = Average Order Value
EPC = Earnings per 100 Clicks
👗 Fashion
- CR 2.5%
- AOV 51.4 EUR
- EPC 9.6 EUR
📚 Books Movies & Music
- CR 3.0%
- AOV 26.9 EUR
- EPC 6.2 EUR
💊 Pharma
- CR 2.9%
- AOV 24.3 EUR
- EPC 3.5 EUR
💄 Beauty
- CR 1.9%
- AOV 38.0 EUR
- EPC 5.3 EUR
💻 Electronics IT&C
- CR 1.8%
- AOV 152.2 EUR
- EPC 9.0 EUR
👶 Babies Kids & Toys
- CR 2.4%
- AOV 60.5 EUR
- EPC 8.5 EUR
Top 3 categories by CR [min 250 sales]
🐶 Pet supplies 3.5%
💊 Pharma 2.9%
📚 Books Movies & Music 3.0%
Top 3 categories by AOV [min 250 sales]
🛋 Home & Garden 188.8 EUR
💻 Electronics IT&C 152.2 EUR
🚴 Sports & outdoors 65.7 EUR
Top 3 categories by EPC [min 250 sales]
🚴 Sports & outdoors 17.2 EUR
🛋 Home & Garden 13.8 EUR
👗 Fashion 9.6 EUR
💡 Advertiser Spotlight
[from top 100 advertisers by number of sales]
The advertiser that had the biggest increase in the number of sales this week (Mon-Thu) in each category (compared to the previous 4 days) PLUS Healthy Financial Status in the last month
👗 Fashion fashiondays.ro
📚 Books Movies & Music anticexlibris.ro
💊 Pharma drmax.ro
💄 Beauty 1001cosmetice.ro
💻 Electronics IT&C badabum.ro
👶 Babies Kids & Toys noriel.ro
There are over 180 promotions on the platform, both on the Promotions page and in the messaging section. Check them out and take advantage of them!
May the force of conversions be with you!
