Every Friday we publish exclusive data about the main categories on the platform and how they performed in the current week (Monday-Thursday). Use it as a benchmark against your performance.

📉 Top categories by number of sales and main KPIs this week (Monday – Thursday)

CR = Conversion Rate

AOV = Average Order Value

EPC = Earnings per 100 Clicks 

👗 Fashion

  • CR 2.4%
  • AOV 49.0 EUR
  • EPC 9.4 EUR

📚 Books Movies & Music

  • CR 2.6%
  • AOV 25.4 EUR
  • EPC 5.3 EUR

💊 Pharma

  • CR 4.0%
  • AOV 23.8 EUR
  • EPC 4.8 EUR 

💄 Beauty

  • CR 2.4%
  • AOV 35.9 EUR
  • EPC 7.1 EUR 

💻 Electronics IT&C

  • CR 1.8%
  • AOV 141.4 EUR 
  • EPC 6.8 EUR

👶 Babies Kids & Toys

  • CR 2.0%
  • AOV 62.4 EUR
  • EPC 7.7 EUR

Top 3 categories by CR [min 250 sales]

💊 Pharma 4.0%

🐶 Pet supplies 3.4%

💚 Health & Personal care 2.7%

Top 3 categories by AOV [min 250 sales]

🛋 Home & Garden 162.7 EUR

💻 Electronics IT&C 141.4 EUR

👶 Babies Kids & Toys 62.4 EUR

Top 3 categories by EPC [min 250 sales]

🛋 Home & Garden 12.3 EUR

💚 Health & Personal care 11.8 EUR

👗 Fashion 9.4 EUR

💡 Advertiser Spotlight 

[from top 100 advertisers by number of sales]

The advertiser that had the biggest increase in the number of sales this week (Mon-Thu) in each category (compared to the previous 4 days) PLUS Healthy Financial Status in the last month

👗 Fashion kalapod.net 

Shoutout: miniprix.ro, made it to top 100 in less than 2 weeks after launch

📚 Books Movies & Music libris.ro 

💊 Pharma springfarma.com – made it to top 100 in the same week they were launched

💄 Beauty sephora.ro – made it to top 100 in less than 2 weeks after launch

💻 Electronics IT&C conectica.ro 

👶 Babies Kids & Toys noriel.ro 

There are over 170 promotions on the platform, both on the Promotions page and in the messaging section. Check them out and take advantage of them! 

💡📊 For real-time data about customer behavior check out our eCommerce Statistics page, where you can find aggregated data across industries, like peak conversion days and hours, time to conversion, average order value, and more.

May the force of conversions be with you!

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