The digital marketing world is one that evolves very fast. From improving the platform and adopting new changes to venturing into influencer marketing, we always try to help our users reach their goals. In a performance driven environment, improving every detail is important, so here are a few of the latest changes in the platform.
Affiliate Marketing
A few months ago we improved the programs listing, so that information is easier to read on desktop and mobile alike. Now, we also improved the search feature, so that more relevant results are shown. Here is an example below.
Improvements have also been made to the affiliate ranking search so that partial keywords can now be used.
As a first step in improving the messaging system, we grouped messages sent by advertisers to a group of or all affiliates. This way, we removed duplicates from the sent category.
Other smaller changes include adding an expiry time in the password reset emails, to be sure you have a valid link and showing both EUR and RON bank accounts on proformas an invoices.
Influencer Marketing
We updated the way influencer search works. It now allows you to use partial keywords, and also shows the top results for the current input. Since the release of the influencer marketing section, more and more influencers have joined the platform. It is much easier now to find the profile you are looking for.
At the same time, we improved how advertisers see collaborations in a campaign. In the campaign page, collaborations are sorted by status, but also by the influencer reach. This way, it’s easier to find influencers with a community fit to your campaign. At the same time, you can see the ones you invited or the ones you have active collaboration with grouped together.
Account Creation Improvements
We redesigned and unified the sign-up process. For affiliates and influencers, the steps are simpler. This helps new users either finding out about the platform, or those directly recruited by advertisers to create an account.
