Dedicated to Advertisers Archives

Why take advantage of this year’s online marketing trend for eCommerce. Questions & Answers about Google Shopping Ads & CSS

admin / October 20, 2021

Two months ago, identifying an excellent opportunity in the platform, I wrote an explanatory article on How to get more sales through Google Shopping Ads. It looks like we’ve spotted the opportunity correctly, Continue reading

Dedicated to Advertisers

How to get more sales with Google Shopping Ads

admin / October 20, 2021

About Shopping Ads Shopping Ads are Google sponsored ads displayed in a special, very visually oriented format (very similar to dynamic remarketing). These ads are based on product feeds (the inventory of an Continue reading

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Customer service & affiliate marketing: how to turn your customers into brand advocates

Elena Petrov / October 11, 2021

Guest post by Anastasiia Khlystova, Head of Content @ HelpCrunch What customer service has to do with affiliate marketing? Actually quite a lot. According to stats, 89% of businesses believe that great customer Continue reading

Dedicated to Advertisers Interviews

Behind the reBRANDing. From SmarterClick to intent.ly – More power to the conversion

Elena Petrov / August 30, 2021

Read the Romanian version here A while ago we published the story of SmarterClick, the affiliate marketing company that helps advertisers convert their own traffic better and get paid per sale. At the time, Continue reading

Dedicated to Advertisers Interviews

How to win back non-converters using affiliate marketing

Elena Petrov / May 4, 2021

[Read the Romanian version here] You work hard to create your website, your sales funnels, your promotion strategy. You know how to bring “your people” to your website. And they come in droves. Yay! And then 98% of Continue reading

Dedicated to Advertisers How to Pentru Advertiseri

How to give 2Performant affiliates access to traffic data in Google Analytics

Andrei Deusteanu / October 16, 2019

Why should you give affiliates access in GA? Affiliates are data driven marketing specialists. They work a lot to understand the traffic they generate and how to optimize it for conversion. Google Analytics is one Continue reading

Dedicated to Advertisers

Q4 affiliate conference. Q4 – as in Quarter, not the pricey car

codrutnaw / September 13, 2019

On the 4th of September 2019, we got together to talk strategy, tips and good practices for the upcoming 4th Quarter. Aka “The last 4 months of the year”. We also discussed the menu for Black Friday – more about Continue reading

Dedicated to Advertisers Dedicated to Affiliates Influencer Marketing Product Updates

Improving your experience, one step at a time

Catalin Dragutescu / May 29, 2019

The digital marketing world is one that evolves very fast. From improving the platform and adopting new changes to venturing into influencer marketing, we always try to help our users reach their goals. In a Continue reading

Dedicated to Advertisers

Recruit without effort. 3 extremely simple and effective ways for recruiting affiliates

Tiberiu Anghelina / June 11, 2018

In the new world of e-commerce marketing, a significant portion of the partner recruitment effort has been taken over by technology. Given the abundance of available channels and sources of traffic in addition to Continue reading

Dedicated to Advertisers Product Updates

Unlimited affiliate recruitment, 5 times cheaper

Irina Detesanu / May 30, 2018

We’re eliminating the boundaries in affiliate recruitment. Unlimited affiliates for all pricing plans, from anywhere around the world. Starting with 29th of May, 2Performant removes the restriction on the Continue reading