Attribution vs. Payment models in marketing (published in April, 2018) Affiliate marketing through Facebook? (2017, February) All sales and commissions displayed real-time in our platform (2018, September) Continue reading
After 10 years (yes, almost exactly 10 🙂 ) where our focus has been linking ecommerce business to online sales generators, we are opening the platform to all other industries – by launching a new important Continue reading
Passion, a lot of work, and perhaps a small dose of ‘madness’ – an interview with Andrei Radu, CEO & Founder of GPeC, the most important e-commerce event in CEE
Dorin Boerescu /
How do you characterize the evolution of Romania’s e-commerce market in recent years, from the GPeC point of view? In the 13 years of the GPeC, we have had over 1,000 online stores participate in the GPeC Continue reading
An affiliate network is an ecosystem designed to facilitate easy and efficient cooperation between the two players of any performance marketing context, which are the merchants/advertisers (the ones selling products Continue reading
Gaining hundreds of euro monthly (or much, much more) through affiliate marketing is possible and proven – if you’re a marketing superhero, you already know that! If you want to become one, you should start by Continue reading
Last night in Zagreb we announced our partnership with Croatian Ecommerce Association. The Association is young but they already have a 700+ active community on facebook and they want to help ecommerce industry in Continue reading
2Performant is recruiting Country Business Developers for Bulgaria, Croatia, Poland
Dorin Boerescu /
We’re a performance marketing network dedicated to ecommerce in Central and Eastern Europe. Market leaders in Romania and Bulgaria – generated there more than 1.5M sales of more than €40,000,000 value for Continue reading
First blogpost, first competition and €3,200 affiliates rewards in 2Performant network
Dorin Boerescu /
We’re off to a very good start – we have 30 affiliate programs live and more than 600 affiliates – and we want to reward the best performing affiliates. Right now they generated more than 300k clicks and Continue reading
Marketing has definitely changed. Finding and addressing consumers on hundreds of media channels (social media, blogs, mainstream publishers, niche content, forums) has become a task so complex that is actually not Continue reading
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